LinkedIn is a powerful social media platform – but to unlock the riches in this tool you’ll need to approach connections very differently than Facebook, Instagram and other social media platforms.
My friend Melonie Dodaro, best-selling author of the LinkedIn Unlocked book, joins me on episode 74 of Amplify Your Success Podcast to share some of her best strategies for connecting with and converting leads into happy clients.
Key Takeaways
- If you’ve ever wondered if LinkedIn is right for your marketing efforts, Melonie shares the big difference between it and Facebook or Instagram
- Melonie shares a big pet peeve of people reaching out to her on LinkedIn (and it gets an automatic “delete”)
- We’ll cover the three most important steps to take when using LinkedIn for prospecting and lead generation
- Plus Melonie maps out her simple to use LinkedIn connection process
About the Guest:
Melonie Dodaro is a preeminent authority on social selling and LinkedIn. She helps individuals and businesses build authority, credibility, and trust, and ultimately increase sales and revenue.
She’s received worldwide media coverage including being interviewed on ABC, Inside Edition, CBC, CTV, NY Post, The Toronto Star, Global News, The Globe and Mail, Huffington Post, The Toronto Sun, Inc. Magazine and many more. Melonie is the author of LinkedIn Unlocked and The LinkedIn Code. Plus, she teaches her proprietary methods through online programs, seminars, consulting, and ‘done-for-you’ services.
Melonie Dodaro is a globally renowned keynote speaker on LinkedIn and social selling, addressing conference and corporate audiences across Europe and North America. She’s also a contributing author for Social Media Examiner, LinkedIn Sales Solutions Blog, LinkedIn Marketing Solutions Blog, Social Media Today and Canadian Business Journal. Melonie is a dual citizen of Canada and the UK, and recently relocating to Amsterdam, Netherlands from British Columbia, Canada.
Mentioned In this Episode:
