You’ve most likely heard of the Pareto Principle (aka the 80/20 Principle) – the idea that 20% of your effort can generate 80% of your results. But does it really help you improve to get your best productivity and focus you on your most impactful growth activities?

On Amplify Your Success Podcast episode 176, I’m joined by David Finkel, who wrote a book on why you should forget the 80-20 rule and discover your one percent activities. 

His theory is that it’s the one percent that truly drives your best performance and accelerates the RIGHT activities that move the revenue and results needle.

You’ll want to listen in and discover how impactful this TINY shift in your focus can make.

Be sure to join the Amplify Your Authority Community to learn more.

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Key Takeaways

  • What the single most dangerous productivity trap that locks small business owners into zero results while constantly being busy.
  • Why the 80/20 principle doesn’t go far enough to help an entrepreneur improve their focus and actions.
  • How to analyze your efforts to understand your sweet spot (the effort that leads to your BEST results.)
  • Why every business owner should be taking strategically timed vacations to improve motivation, increase your focus and grow your business with more ease.


Forget the 80/20 Rule: It’s the 1 Percent That Matters with David Finkel On Amplify Your Success Podcast with @melcoach Click To Tweet

About the Guest:

Serial entrepreneur David Finkel is the CEO of Maui Mastermind®, one of the world’s premier business coaching companies, which has worked with over 100,000 business leaders, helping them grow their companies and get their lives back. David’s clients enjoy an average annual growth rate five times higher than the average privately held company in the United States, and at the same time, these business leaders have dramatically decreased their working hours. Over the past 20 years, David and the other Maui coaches and advisors have personally started and scaled companies with an aggregate value of $63 billion.

David eats his own cooking which has allowed him the time to start, scale, and sell multiple successful ventures, be on the boards of several other companies, all while holding his working hours to under 40 hours per week and taking 10 weeks of vacation each year.

The Wall Street Journal bestselling author of eleven books, David’s syndicated business articles on,, and have garnered millions of readers. His work has been featured in such prestigious media outlets as the Wall Street Journal, Bloomberg Businessweek, Fox Business, MSNBC, and Inc. Magazine.


Connect With Guest:

Find out more about David’s Maui Mastermind


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