![Designing a Compelling Signature Talk Title [On Air Coaching with Lorianne Speaks] | Podcast Episode 111](https://melaniebenson.com/wp-content/uploads/2021/09/Website-banners-New-10.png)
As an expert in your field, getting booked on more stages is an invaluable way to get visibility. But how do you stand out to podcast hosts and speaker bookers? You need a magnetic talk title that showcases your message. Now here’s the rub: just because you are an expert in your field doesn’t make you good at crafting a snappy talk title. It’s easy to get in the weeds and create talking points that are just, well, blah. Lorianne Speaks has an opportunity to pitch herself as a guest to over 200 people – but she doesn’t have all of her speaking elements figured out yet.
A common stuck point for many emerging experts, Lorianne books a session with me to clarify her powerful signature talk elements! On episode 111 of Amplify Your Success Podcast, I’m hosting a special edition to do On Air Coaching for a member of the Amplify Inner Circle. I show member Lorianne Speaks how to clarify and punch up her messaging so that her signature talk gets her booked on more podcasts – and ideally attracts more of speakers and authors who are ready to spend more time speaking!
Be sure to join the conversation in the Amplify Your Authority FB Community and share your input there too.
Key Takeaways
- I help Lorianne uncover a compelling talk title so she’ll stand out to her ideal podcast hosts.
- We work through her normal talking points to uncover powerful and exciting messaging hooks that will sure to appeal to her ideal audience.
- Lorianne wonders how to pitch her offerings while showcasing herself as a guest to a range of podcasters. I show her how to seed her motivational rags to riches story while staying focused on her core message.
- Then we talk through the mechanics: creating a Signature Talk One-sheet and 3-minute pitch.
About the Guest:
Lorianne Speaks offers administrative support to small businesses, specializing in authors and speakers who need help with managing their speaker bookings, social media, and Association outreach. From travel management to meeting logistics to hiring support, Lorrianne Speaks is the perfect support to the busy expert ready to grow their reach.
Mentioned in This Episode:
