The Authority Factor: Reposition Your Talent To Influence

 

Talent just isn’t enough on its own to win in the marketing game, especially if you are one of many who offer similar services. When it comes to client attraction and list building, you can’t be a best-kept secret AND build a solid list of potential clients.

The secret to building buzz and momentum lies in how you position your authority (and this is a key factor that many really talented coaches, consultants, content creators and service professionals totally miss that is costing them sales.)

Inside this video, I’ll reveal:

  • The four phases from being “talented but invisible” to having “influence” that is Uber-attractive and magnetic to your dream clients.
  • How to cultivate authority to help a potential client recognize your AWESOME VALUE, even if you don’t have a lot of marketing experience.
  • Why too many really talented business owners who solve costly problems feel invisible (and just aren’t landing the right clients or opportunities to be more visible.)
  • Plus, what to do if you feel INVISIBLE to ideal opportunities and passed over by perfect clients so that you become the most logical choice.

Want to amplify your authority and become the most logical choice for your dream clients? Check out our Amplify Inner Circle and see how following my Amplify Profits Roadmap could help you solve your biggest challenges in business.

 

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2 Comments

  • Colleen Elaine Millett

    March 11, 2021

    Excellent video! This sheds so much light on the process and path Melanie. I’ve got lots of work to do, for sure!

    • Melanie Benson

      March 11, 2021

      Colleen, so glad it helped! Be sure to prioritize your steps (and let us know how I can be of help!)